The award-winning property group, McCloy Group are bringing a boutique residential living opportunity to Lochinvar, with the anticipated launch of Hereford Hill, on the New England Highway near Airds of Lochinvar on, this October.

The 25-hectare parcel of land offers a new lifestyle in Lochinvar and its convenient city fringe location makes it ideally suited for all stages of life from the first home buyers, upsizing families and those who are looking for somewhere pleasant to downsize.

Future residents can enjoy a relaxed family lifestyle along with new playground facilities which are planned to be delivered with future stages.

The open space areas will incorporate public art and substantial landscape embellishments and streetscapes lined with mature street trees.

As part of the stage one and two development, a striking entry feature will be created. The grand entry statement will line both sides of the new RMS intersection complete with natural stonework, timber features and a life size bronze bull, paying homage to the community's name.

"Incorporating public art, children's playgrounds and mature street trees is part of our philosophy at McCloy Group. We seek to create communities which families can be proud to call home," Sam Rowe, McCloy Group project director, said.

Exciting advances are coming for those seeking some home inspiration, with a display village to come. More than 30 display homes have committed which will stand together at the entrance to Hereford Hill.

There will be multiple designs from leading home builders including McDonald Jones Homes, Mojo Homes, Clarendon Homes, Eden Brae and Metricon to name but a few. The community can look forward to seeing the builds commence early 2021 with an open date anticipated for mid 2021.

Notably Hereford Hill's location holds pride of place at the entrance to the Lochinvar urban release area, an area that has been identified in the Maitland Regional Strategy as a major housing, transport and service centre for the northern end of the Lower Hunter.

The Maitland LGA has demonstrated booming growth in the house and land space with residents moving into the area at a rising pace in the last 10 years.

Between 2011 and 2016 Census data showed Maitland's growth at a much higher rate than that of the broader Hunter Region, up from 9 per cent to 15 per cent in the five-year period. Housing affordability, new shopping and dining options at Greenhills, and The Levee, employment opportunities and transport infrastructure are factors contributing to growth in the Maitland area.

When complete, Hereford Hill will be home to around 280 new homes and over 600 residents. The first public land release will see homesites available from 484 square metres to 638 square metres and there is a variety of blocks to suit a range of buyer needs.

Those in the real estate market may also be surprised by the affordability with blocks ranging from $174,000 to $215,000, each securable with a $1000 holding deposit.

"The McCloy Group has been building masterplanned communities for over 50 years, we're excited to bring the latest to Lochinvar. Future residents can expect the level of quality seen at other McCloy Communities across the Hunter and in an area with growing work opportunities, infrastructure and amenity," Mr Rowe said.