When Cathy French decided to advertise her handmade girls dresses on One Day Closer to Rain's Rural Cottage Craft page she never imagined anybody would buy one.
Fast forward three months and she has only just caught up from the huge influx of orders from across the country.
"I've been very, very busy sewing. I always thought my clothes were pretty but it was really amazing to get so much positive feedback from people on the page," she said.
"Since my first post in early November my visits to my online store went up 2500 per cent and my orders went up 400 per cent from what they had been."
And what a difference that extra money has made. It is paying the feed bill to keep her rescue horses, and one cow, alive.
She foster's for charity Rescue Horse Foster Homes and the five she has at the moment are retired and will live out their days at the Deniliquin farm, not far from the Victorian border.
There were a lot more cattle on the small property once, but the unrelenting drought forced the family to destock some time ago.
Ms French and her partner have jobs in town and relied on the cattle business to supplement their income.
Thankfully the dress-making, through the business Missy Bug Boutique, is helping to fill that gap.
"The extra money that has come through has been wonderful to pay the feed bills. I pay to foster them out of my own pocket. They'll be here until they pass away," she said.
Ms French said Deniliquin businesses had been feeling the effect of drought for a long time, and the town's reliance on the agriculture sector meant people only bought the essentials.
"Getting that extra little bit more money - more than I would normally have, is something I couldn't do without this page. It is so hard to get your business out there," she said.
"I couldn't set up a shop in town and achieve what I have through the page because I've only got the locals to rely on to buy the clothes.
"Doing it this way breaks down that geographical barrier and allows city people to support rural communities, and it gives us great exposure."
Ms French fell into dressmaking by accident.
"When I had my second daughter I was starting to go a bit crazy at home with the two kids. I started making hair clips and then my oldest daughter wanted me to make her a dress," Ms French said.
"I found a $30 sewing machine at a garage sale and started from there. I'm completely self-taught. I've done a lot of learning along the way through trial and error."
Scroll through One Day Closer to Rain Rural Cottage Crafts on Facebook to view a wide range of items made by rural sellers. Some are farmers and some live in struggling rural towns.