Sean Duncan started posting lawn makeovers on YouTube in early 2020 after starting his own lawn care business with his wife, Clayre, in 2019.

"Twelve months ago, almost to the day in fact, I got out of the army and I found myself with a bit of time on my hands, so I did a couple of free mowing jobs for some neighbours who couldn't get to it," Mr Duncan said.

"I really enjoyed it, it felt really good so I decided to film one because I thought it'd be a nice story,

"I was very surprised at the feedback and my channel grew from there."

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When the videos started to attract some attention, Mr Duncan realised there was a little bit of money to be made on YouTube.

"I've converted that idea into enabling me to do free clean ups for people on a larger scale using the YouTube revenue," he said.

The Blade Mate Lawn Care YouTube channel has 86.7 thousand subscribers, and is getting anywhere from 100 thousand to 600 thousand views per video.

Funnily enough, most of the viewers are in the United States and elsewhere overseas, and not too many locals know about Blade Mate's good deeds.

Blade Mate also has about 200 subscribers on a subscription platform called Patreon, and the revenue from these two platforms allow Mr Duncan to do a free lawn clean up service almost every week, mostly for elderly people or women living alone who need a hand.

"When I was starting out I would just drive around the neighborhood and if i saw a yard that looks a bit unkept, I might go bang on the door and have a chat and see how they're doing," Mr Duncan said.

"Usually there's a story and a reason behind why someone's yard is the way it is, which is another thing I try to promote on the channel - don't judge because you don't know someone's circumstance."

Mr Duncan said helping people is his favourite thing to do and it has become a passion.

"I was the person who needed some help when I was younger and now I'm in a position to be able to do what I can," he said.

"I try and promote the message 'do what you can for your neighbour, if you have the time and the means'."

Mr Duncan said people watch his videos for all different reasons, whether it's to see a good deed, or to feel satisfied by the lawn clean up.

"A viewer commented an hour ago and said 'you get paid, which helps you, and the viewers get to watch a good deed and someone with a good heart," he said.